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All Press Releases for August 13, 2008 Subscribe to this News Feed    
 

New Zoombak Universal A-GPS Locator Goes National with Pep Boys

Rollout to Nearly 600 Stores Nationwide Supports Back-to-School Availability

NEW YORK (Business Wire EON/PRWEB ) August 13, 2008 -- Zoombak (www.zoombak.com), a Liberty Media (NASDAQ: LCAPA) company, today announced that it will be shipping its latest product, the Zoombak Universal A-GPS Locator to 591 Pep Boys (www.pepboys.com) locations nationwide just in time for the Back-to-School buying season.

The Zoombak Universal A-GPS Locator is the newest member of Zoombaks portfolio of A-GPS locators which includes the Zoombak Advanced GPS Car & Family Locator and the Zoombak Advanced GPS Dog Locator. Small enough to be placed in a car, backpack or briefcase and easily attached to a bicycle or dogs collar, Zoombak combines the coverage of cellular networks and the power of global positioning satellites to provide consumers with the most accurate, real-time location information available.

News Image We are pleased that Pep Boys has chosen the Zoombak Universal A-GPS Locator to expand its in-car electronics offerings, joining our growing list of retail partners who recognize the value of providing customers with innovative solutions, said Simon Buckingham, CEO of Zoombak. For parents of teen drivers, or any car owner looking for added safety and security, Zoombak provides peace of mind by allowing them to know where their vehicle is in real-time, 24 hours a day, 7 days a week.

Zoombak provides consumers with the ability to stay connected to the things that matter most. Using Zoombaks interactive website, customers can set up custom safety zones around virtually any location including homes, parks, malls and schools. When the device crosses one of the virtual boundaries, a text message or email alert promptly notifies users of the location of the device. Users can also pinpoint their Zoombaks location at any time on-demand from both their mobile phone and zoombak.com.

Starting at an affordable price of $199 plus a low cost monthly service plan, Zoombak is the only A-GPS locator technology already available nationwide at leading consumer electronics, specialty pet and automotive retailers including Circuit City, PetSmart, Al & Eds Autosound, Amazon.com and BestBuy.com.

About Zoombak

Zoombak LLC, develops leading edge solutions that keep consumers connected to the things that really matter. The company is led by a team of veteran executives with extensive wireless, sales and marketing, business development and operational expertise working together to put safety on the map. With offices in the United States and England, Zoombak is a privately held subsidiary of Liberty Media. Liberty Media Corporation owns interests in a broad range of electronic retailing, media, communications and entertainment businesses. Those interests are attributed to three tracking stock groups: the Liberty Interactive group, which includes Liberty's interests in QVC.com, Provide Commerce, Backcountry.com, BUYSEASONS, Bodybuilding.com, IAC/InterActiveCorp, and Expedia, the Liberty Entertainment Group, which includes Liberty's interests in the DIRECTV Group, Inc., Starz Entertainment, FUN Technologies, Inc., GSN, LLC, Wildblue Communications, Inc., and Liberty Sports Holdings LLC, and the Liberty Capital group, which includes all businesses, assets and liabilities not attributed to the Interactive Group or the Entertainment Group including our subsidiaries Starz Media, LLC, Atlanta National League Baseball Club, Inc., and TruePosition, Inc., and minority equity investments in Time Warner Inc. and Sprint Nextel Corporation. For more information, please see http://www.libertymedia.com.

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http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5755341

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CONTACT INFORMATION

The Zeno Group on behalf of Zoombak
Michael Glickman, 212-299-8994
michael.glickman@zenogroup.com

ATTACHED FILES

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The newest addition to Zoombak\'s expanding product portfolio is the Zoombak Universal Locator which harnesses the power of GPS and cellular technology to provide the latest in \"personal locator\" technology and allow consumers to quickly and accurately locate anything of importance. (Photo: Business Wire)

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