New trueWidget Wednesday
Get Ready to Riot: trueWidgets from Electro Riot Compilation and Lucky Boys Confusion Now up for Grabs at trueAnthem.com
San Francisco, CA (PRWEB) September 17, 2008 -- Fans of electro music are getting ready to riot with the debut of the Electro Riot Compilation trueWidgets (www.trueAnthem.com/electroriot/). Launched this week, the new viral music player contains songs from 10 of the hottest artists in the underground West Coast electro music scene. Also launching today is a trueWidget from Lucky Boys Confusion (www.trueAnthem.com/luckyboysconfusion/).
"Electro music attracts teens and people in their early 20's who are fashion forward, into music and technology, and constantly search online for new music on social networking sites," said trueAnthem CEO Brad Barnes. "trueAnthem gives these music fans the chance to sample and share new music for free without detriment to the band itself."
The modern music label trueAnthem is changing the dynamics between fans, bands and brands. By having companies sponsor the artists they sign, trueAnthem can release their music for free on its proprietary trueWidgets, which live on social networking pages and travel virally. And, every time a fan grabs a trueWidget, the brand goes with it - in addition to free music tracks, trueWidgets also contain exclusive promotional offers from sponsors or 8-second trueAd jingles about the sponsor, recorded by the artist.
The Electro Riot Compilation contains 10 songs from 10 of the most popular electro/pop/dance artists on MySpace, including Jeffree Star, Ultraviolet Sound, Electric Valentine, Kill the Noise, Brokencyde, Trash Yourself, HyperCrush, LazrTag, Mark Maxwell, and Metroid. These 10 artists have a combined fan base of over 1 million - and have had a combined 20 million views to their MySpace pages. Starting today, fans can grab the new Electro Riot Compilation trueWidget from www.trueAnthem.com.
Lucky Boys Confusion grew out of the part of Chicago's West suburban flourishing rock/punk scene in 1997. Known for their high-energy shows, the group comprises songwriter/vocalist Kaustubh (Stubhy) Pandav, guitarist/vocalist Adam Krier, bassist Jason Schultejann, drummer Ryan Fergus, and guitarist Joe Sell. Previously signed to Elecktra, the band has five albums to its credit. Their trueWidget has 18 of their favorite songs from their previously released albums, and is up for grabs at www.trueAnthem.com.
About trueAnthem
Based in San Francisco, Calif., trueAnthem is a unique, advertiser-supported, online music distribution, promotion and marketing company focused on the monetization of social networks. As a music label for the modern ages, trueAnthem provides online and offline services to promote both independent and signed talent. The company's success strategy leverages the viral nature of information distribution on the Internet through social networking, making trueAnthem a leader in the new world of online music.
Media Contact:
Liana Miller
eLuminatePR for trueAnthem
949-276-8920
liana @ eluminatepr.com
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