Now Available on a Dell PC Near You—Iron
Man
Dell Teams Up with Paramount Digital Entertainment to Introduce a New
Pre-Loaded Movie Service With the Launch of Iron Man
ROUND ROCK, Texas (Business Wire EON/PRWEB ) September 30, 2008 --
Dell announced today the next era in personalization of the PC with the
launch of its inaugural pre-loaded movie service. Starting today,
coinciding with the DVD release, Dell’s movie
selection premieres with one of the top grossing films of 2008 –
Iron
Man from Paramount
Pictures and Marvel
Entertainment. For the first time, consumers have the power to
customize select Dell desktops and laptops with exclusive pre–installed
movie bundles to enjoy personalized entertainment right out of the box.
Through www.dell.com/movies
for $20.00, Iron Man fans can order a special digital edition
with a bonus featurette pre-loaded on select Inspiron, Dell Studio, and
XPS laptops and desktops. With this feature, Dell is easing the process
of acquiring digital entertainment for consumers by installing premium
content factory-direct to PCs.
“Paramount Digital Entertainment is excited to
be working with Dell to offer consumers great movie content like Iron
Man and other movie packages through Dell’s
powerful distribution and personalization platform,”
said Malik Ducard, Paramount’s vice president
of digital distribution for North America. “Our
respective businesses answer to the consumer, and we are pleased to do
just that with such an innovative and forward-thinking company.”
“Dell continues to create ways to express an
individual’s personal style through the
devices they choose,” said Tim Bucher, Dell’s
vice president of consumer content and services. “By
teaming up with entertainment industry icons like Paramount Digital
Entertainment to deliver pre-loaded entertainment content like Iron
Man, we continue to raise the bar in offering unmatched choice,
value and design that catches the eye as well as the imagination.”
Movies like Iron Man are now immediately accessible from a Dell
computer desktop or laptop — no DVDs or
downloads required. Dell plans to expand future entertainment selections
and will continually refresh its offerings to include the most exciting
Hollywood blockbuster and perennial classic movies. More information
about the Dell Movies is available at www.dell.com/movies.
For more information, please visit:
www.dell.com/movies
www.paramount.com
www.marvel.com
www.ironmanmovie.marvel.com
About Dell
Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative
technology and services they trust and value. Uniquely enabled by its
direct business model, Dell is a leading global systems and services
company and No. 34 on the Fortune 500. For more information, visit www.dell.com,
or to communicate directly with Dell via a variety of online channels,
go to www.dell.com/conversations.
To get Dell news direct, visit www.dell.com/RSS.
Dell Inspiron, and Dell Studio are trademarks of Dell Inc.
Dell disclaims any proprietary interest in the marks and names of others.
About Paramount Digital Entertainment
Paramount Digital Entertainment (PDE) is a division of Paramount
Pictures Corporation. PDE develops and distributes filmed entertainment
across worldwide digital distribution platforms including online, mobile
and portable devices, videogames, virtual worlds and emerging
technologies.
Paramount Pictures Corporation (PPC), a global producer and distributor
of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a
leading content company with prominent and respected film, television
and digital entertainment brands. The company's labels include Paramount
Pictures, Paramount Vantage, Paramount Classics, MTV Films, Nickelodeon
Movies and DreamWorks Studios. PPC operations also include Paramount
Digital Entertainment, Paramount Famous Productions, Paramount Home
Entertainment, Paramount Pictures International, Paramount Licensing
Inc., Paramount Studio Group, and Worldwide Television Distribution.
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